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SSL Certificate Benefits: Why Every Website Needs HTTPS in 2025

Welcome to the digital age! If you own a website, or even just dream of launching one, you’ve likely encountered SSL certificates and HTTPS. Maybe you’ve noticed the padlock in your browser, or you’ve wondered why some addresses start with “HTTPS” instead of just “HTTP.” In 2025, it’s a requirement to address website security certificates,… Continue reading SSL Certificate Benefits: Why Every Website Needs HTTPS in 2025

Parked Domains Explained: What Are They and How Do They Work

Ever dreamt up the perfect website name, only to realize you’re not quite ready to launch? That’s where parked domains come in! Finding the perfect domain is the first step in building your online identity. If you’ve ever wondered, “What is a parked domain?” or heard about it but weren’t sure what it means, you’re… Continue reading Parked Domains Explained: What Are They and How Do They Work

What Is Churn Rate? What It Means & Examples

So you’ve launched your business, set up a website (hopefully with EasyHosting’s help!), and customers are rolling in. But then you notice something: some customers just… vanish. They stop buying, unsubscribe, or don’t renew any subscription. This, is where the concept of churn rate comes in—a crucial metric for any business that wants to flourish,… Continue reading What Is Churn Rate? What It Means & Examples

Good Email Signatures: Why They Matter & Proven Best Practices

Most of us don’t give our email signatures much thought. We send emails all day, maybe with a quick “Sent from my iPhone” or a basic name and phone number at the bottom. But here’s the thing: a company-branded email signature actually matters. It’s your digital handshake, like a virtual business card, and a subtle… Continue reading Good Email Signatures: Why They Matter & Proven Best Practices

eCommerce Trends 2024: What You Need to Know to Stay Competitive

As in many industries, trends constantly change. “Change is the only constant in life,” said Ancient Greek philosopher Heraclitus, his quote perfectly encompassing the current situation with eCommerce trends today. With the daily rapid technological advancements, shifting consumer behaviours, and new market demands, businesses must adapt quickly to remain relevant by staying updated with eCommerce… Continue reading eCommerce Trends 2024: What You Need to Know to Stay Competitive